Showrun
Showrun
Client
Red Bull
Year
2023
For the Red Bull Showrun in Copenhagen, we executed a complete social content package spanning early-phase promotional teasers to real-time event coverage. Capturing everything from POV mechanic perspectives to David Coulthard in the RB7 and stunt riders tearing up Øster Allé, we created a diverse mix of high-energy visual concepts tailored specifically to Red Bull's signature social tone.
Working with the world’s leading content house on a live event meant executing high volume on instant turnarounds. Operating as a lean two-person team from capture to final edit, we managed the entire pipeline in-house - delivering over 30 tailored assets across multiple formats, including same-day turnarounds during track build and event day, resulting in +5M total campaign views.